Reimagining The Workplace with Covid-19

We have been asked to stay at home. As a small business owner, I have been working from home since the mid-90s. However, I could freely meet friends and clients for coffee, lunch, etc. I could go out for errands or recreation anytime. I was also teaching part-time, a substitute in elementary school and separately teaching a nature + art class to children k-2, so that got me moving a few days a week and kept my mind busy with ideas of what to teach them. Obviously, that has all changed. No school. Can’t see friends or extended family. No client…

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30 Designers for NaNoWriMo

I’m excited to share that I have been selected to be one of the 30 book cover designers to be matched up with one of 30 writers for #NaNoWriMo (National Novel Writing Month)! Soon thousands of writers will take the 30 day challenge and complete their novel during the month of November. In addition: Every November, the Young Writers Program works with 100,000 students and educators, and 2,000 classrooms around the world. So stay tuned as I await the novel brief and report as this exciting project nears. _______________________________________________ Update: October 30, 2015 I have received the synopsis of the…

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Digitally Drawn versus Traditional Illustration in Books

In the early 90s, as an art director at Macmillan Publishing, one of the book projects on my list was the 1st edition of The Macmillan Visual Dictionary. What made this book stand out at the time were the visually consistent digitally drawn illustrations. When I first got to see the artwork being created on the computer, I remember being amazed. Quebec / Amerique International would send us interior proofs to look over. It was also a massive undertaking because it was such a huge book, with 3,500 color illustrations being created for the interior. Selecting the art that would…

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Branding at the Book Expo 2014

Walking around the Javits Center at the 2014 Book Expo, taking in the book covers, booth signage and branding of companies, some hanging down from the ceiling, one can be overwhelmed visually. But after all these years, I have selective vision. I can scan quickly and be stimulated by the less is more factor. Booths that had a barrage of books didn’t catch my eye, but there were a few booths that designed some terrific, large scale posters and your eye could take that all in. They were also positioned at an angle which helped to draw even more attention…

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Questions Authors Ask Designers – Part One – Book Covers

I’ve served as a panelist at quite a few book conferences, so I’ve heard many of the questions authors have about design topics.  In part one of this series, we look at book covers. “How can you make my cover stick out from the crowd so that it’s memorable, but in a good way?” First, we explore what the book is about, and who it is meant to serve. What is the topic/genre, and what has been done before? Were those books successful and whether yes or no, why? The cover is about advertising what’s inside. It cannot give everything…

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